Case Study

From Simple to Dominant: Personal Injury Attorney’s Growth Story

How we turned a one-page website into a #1 ranking local law firm with a 40% increase in leads.

 

The Digital Marketing Package for Personal Injury Attorney case study highlights how CAS Agency boosted visibility, generated quality leads, and achieved growth for a personal injury law firm. With tailored strategies and innovative marketing, this approach delivered measurable success, showcasing how CAS can help legal professionals thrive in a competitive market.

Client Overview

Personal Injury Law Firm

Client Overview

  • Business Type: Personal Injury Law Firm
  • Package: Growth Accelerator Package (Includes SEO, PPC, and Reputation Management).
  • Challenge: Limited online presence despite steady referrals.
Digital Marketing Package for Personal Injury Attorney

The Challenge

From a Simple Website to Growth

Problem Statement

Before CAS, the law firm’s basic one-page website lacked professionalism, content, and SEO, limiting visibility and service representation.


  • One-page website lacking content.
  • No visibility in local search results.
  • A desire to grow the business by hiring more attorneys and reducing the workload on the primary attorney.

Our Tailored Growth Strategy

The Growth Accelerator Package

Google My Business Optimization

We optimized their Google My Business page by adding detailed information on practice areas, linking each area back to the newly created website pages for maximum visibility

Website Rebuild

A complete website redesign covering the 50 specific services, allowing potential clients to easily find and engage with their offerings online.

SEO Optimization

Implemented both local and general SEO strategies, including backlink building and keyword optimization, to improve visibility and rankings for important legal terms.

Reputation Management

We built trust by adding a results matrix showcasing previous successful settlements and cases.

The Results

Improved Rankings, Traffic, and Leads

Significant improvements in search rankings, increased website traffic, and more qualified leads, driving overall business growth.

#1 Google Maps Ranking (Within 3-Mile Radius)

30 Keyword Positions Improved in 2 Months

Before and after images of a personal injury law firm’s website transformation by CAS Agency, showcasing improved design and SEO optimization | Case Study

40% Increase in Website Traffic and Leads

A Map Rank Tracker Heatmap

Map Rank Tracker generated on September 16, 2024.

Client Testimonial: Professional and Reliable

“CAS Agency is professional and easy to work with.”
Kevin Mulet
Mulet Law

Ready to Grow Your Law Firm?

See how our Growth Accelerator Package can drive results for your business.

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